An entrepreneur that doesn’t learn, doesn’t earn.
I’ve always believed in that.
It’s the reason I read a book a week, and constantly absorb other material like podcasts.
We’re in a technological renaissance.
Anyone can pick up a book or download a PDF, and have access to the knowledge of the worlds most successful people.
It’s no surprise people like Bill Gates, Tony Robbins, and many others say that reading is a critical part of their day.
Constantly reading will allow you to discover new strategies and paradigms to grow your business. You will increase your sales, clientele, and other key areas by reading. I guarantee it.
With that being said, here are some of the top business books you need to read soon.
The Lean Startup
You might not even know it, but your business is most likely already influenced by The Lean Startup movement without knowing it.
The Lean Startup is all about teaching you how to keep your business lean, optimize its growth, keep costs low, split test properly, and scale it.
Many of the greatest marketers use their strategies, and preach them as a result. I’ve noticed principles that I remember from The Lean Startup several times while reading other blogs.
Most internet based businesses, from SaaS companies to e-commerce stores can take advantage of the knowledge of Eric Ries, the author.
The Millionaire Fastlane
I’ve read this book several times and it never gets old. The Million Fastlane by MJ DeMarco details his experience as a young child witnessing a Lamborghini and swearing to own one eventually.
DeMarco goes through ups and downs, with the catalyst of driving limousines in the cold Chicago winters inspiring him to become self sustainable.
The Millionaire Fastlane also begins by explaining red pills of society that some might find hard to swallow. This includes the reality of the 9 to 5 grind, retirement, illusions of wealth, and more.
MJ then goes into different business models you should consider, how to grow them, how to sell them, and other crucial steps to take for success.
Every time I’ve read this book, it spoke to me in a different way. I highly recommend that you keep it on your shelf.
Tribe of Mentors
My great friend Evan sent this book straight to my house one day when it got released.
It’s written by Tim Ferriss, whom I’m sure you’ve heard of before. He’s the genius behind The Four Hour Workweek, The Tim Ferriss Show, and countless other businesses.
The Tribe of Mentors takes 100 of the worlds most successful people and asks the same questions to get their insight. Some of the questions include advice for 20 year olds and what their greatest mistakes were.
Normally I read very technical material, but this book taught me so much. I can still repeat a lot of things from Tribe of Mentors verbatim.
If you’re looking to get into the heads of millionaires and billionaires, I highly recommend you pick up this book.
Getting Things Done
Another book that I’ve read countless times. David Allen takes time management and productivity, and breaks it down into an easy to understand science.
The entire book is 100% applicable information, strategies, and tips. There’s no fluff. He explains how to use his exact systems to become much more productive, achieve your goals, and lower stress at the same time.
I still perform the weekly review, monthly review, and use all of the lists he mentioned in Getting Things Done to this day.
I’ve completely based my time management on this book and recommend it to all my friends. I can’t imagine not using the systems and techniques I learned while reading this.
48 Laws of Power
The 48 laws of power is written by Robert Greene, and details 48 universal laws that every man should follow. They are told along with real world examples and stories of why they are important.
This is a heavy read. You won’t remember every single law, and you will definitely need to come back and read it again later. However, just internalizing a few of the learnings in this material will change your life as an entrepreneur.
The E-Myth should be a mandatory read for any entrepreneur, and is easily one of the best business books of all time. The main premise of the book is the paradigm that none of us are entrepreneurs. Rather, we’re all technicians, managers, and entrepreneurs.
We have a different balance of being able to come up with big ideas, put the pedal to the metal, and organize everything.
This book also goes over the common dilemma of people creating businesses that are essentially just jobs. They don’t get the freedom or the happiness they were looking for, because they’re coming at it with an employee mindset.
You should especially add this book to your reading list if you’re new to business.
The Adweek Copywriting Handbook
Easily the best copywriting book you can get your hands on. I’ve read it twice, and I’m confident I’ll be going through it again soon.
If you’re in the world of marketing or advertising, you need to understand copywriting strategies. They enable you to increase sales by better speaking to your customers.
This book will teach you dozens of techniques that Joseph Sugarman, one of the worlds best writers, has used to generate his clients millions in sales.
The $100 Startup
This is one of the best books for starting a business, because it’s all about creating a low cost and efficient startup.
Chris Guillebeau takes the accounts of real world business owners who created a small business from scratch, detailing how they grew it and what to learn from them.
I personally enjoyed the chapter where he talks about the new era of demographics, such as values, beliefs, and feelings. These play a huge role in how I market my own businesses and write copy.
Few men influenced the world, not just business, like Steve Jobs did.
I knew Steve because of Apple, like most of us. However, I had no clue about his life story, journey with Apple, Pixar, and everything in between.
Did you know that he traveled to India to learn from a Yogi, took a copious amount of LSD, and use to walk bare foot into stores to pitch them his computers?
I’ll be honest, though. I was never too interested in autobiographies because I questioned how much I’d learn from other people. Boy, was I wrong.
I’ve learned so many amazing things about business and entrepreneurship by going through Steve’s life story. It’s seriously changed how I approach my own ventures, and inspired me to take the direction I am today.
The 4-Four Workweek
This book has shaped the lives of many modern business owners. The 4-Hour Workweek from the legendary author Tim Ferriss teaches you how to live a life of freedom through proper business management.
It isn’t necessarily supposed to be taken literally, as you will be working four hours per week. Rather, it’s all about saving time and money through outsourcing and working smarter.
This book will make you more efficient as an entrepreneur, teaching you the secrets of how Tim went from $40,000 per year to $40,000 per month.
I really enjoyed how Tim Ferriss tells the story of his own life and experiences, making it a very fun read at the same time.
Think and Grow Rich
Becoming successful in life often starts with having the right mindsets. Paradigms and beliefs will heavily influence if you reach your goals or not. That’s why Think and Grow Rich is a mandatory book for entrepreneurs in my opinion.
Napolean Hill takes the accounts of Henry Ford, Andrew Carnegie, Thomas Edison, and other famous entrepreneurs that changed the world we live in.
He shows that through the power of deliberate thought and massive account that anything can be achieved. If you’re in need of a great business book to read, don’t wait to check this one out.
The 7 Habits of Highly Effective People
Being successful as an entrepreneur is built by small habits you repeat daily. Written 25 years ago, Stephen R. Covey has taught CEOs, millionaires, and others how to be more effective people with the power of habits.
This book goes over seven main principles that you should follow to be more productive, positive, and effective at everything you do.
The first principle you’ll learn about is being proactive, and taking control of your life. You, and only you, are responsible for what happens in your life, even if you don’t realize it.
The second habit is one I preach a lot, and I think it’s absolutely essential for all business owners — beginning with the end in mind. This means that you should be planning out your end vision and building backwards. This allows you to set milestones and map out every step that’s need to accomplish your goals.
The third rule is putting first things first. A.K.A learning to prioritize your tasks and daily duties. How many times did you do something that didn’t need to get done ASAP before bigger projects? Stephen will teach you how to fix that.
I won’t go into the rest of the habits, so you can learn them on your own in the book.
Rich Dad Poor Dad
Wealth, finances, and money is a mental game. We either have habits and beliefs that make us poor, or ones that make us rich.
Rich Dad Poor Dad by Robert Kiyosaki details the importance of building businesses, investing, and improving your financial intelligence.
Growing up, Robert witnessed his fathers poor financial habits, and the habits of his friends wealthy father. This gave him the contrast between the two, enabling him to determine which generated the best results.
Too many of us are taught poor spending habits from or family or other sources. This stays with us well into adulthood and can severely limit our success.
The book covers parables of Robert’s life, which are turned into lessons that you can apply to yours for better financial freedom.
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